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Sky Set To Sweep Premier League Rights With £1.7bn Deal
The Daily Mail reports that Sky Sports has succeeded with an initial first-round offer to retain their current quota of Premier League matches, putting them in pole position to make it a clean sweep when bidding resumes.
It is understood that the satellite television company tabled a bid of over £1.3 billion for four out of the six available sets of live games, which matches their coverage at the moment.
The two remaining packages, currently held by Setanta, are yet to be brokered, but there is a very real chance that Sky could soon own all the rights to televising live football from England's top flight.
ESPN are the other company in the mix, but the extent of their interest is unknown and it is unclear whether they have actually put forth any solid - or serious - offer.
Regardless, it is all but certain that Premier League clubs will receive a collective cash-injection of over £1.7bn - the sum of last year's auctions - because of this new deal.
goal.com
The Daily Mail reports that Sky Sports has succeeded with an initial first-round offer to retain their current quota of Premier League matches, putting them in pole position to make it a clean sweep when bidding resumes.
It is understood that the satellite television company tabled a bid of over £1.3 billion for four out of the six available sets of live games, which matches their coverage at the moment.
The two remaining packages, currently held by Setanta, are yet to be brokered, but there is a very real chance that Sky could soon own all the rights to televising live football from England's top flight.
ESPN are the other company in the mix, but the extent of their interest is unknown and it is unclear whether they have actually put forth any solid - or serious - offer.
Regardless, it is all but certain that Premier League clubs will receive a collective cash-injection of over £1.7bn - the sum of last year's auctions - because of this new deal.
goal.com